Sika is excited and pleased to have Craig Phillips as a brand ambassador for its newly launched product Sika MaxTack®. Craig has proved himself to be a highly regarded representative of the building industry and his continued commitment to areas outside of the building remit reflect his strong and caring character.

Sika are market leaders in their huge range of building chemicals and are well known for exceptional quality. To promote the benefits of their new Sika MaxTack® adhesive they partnered with Craig in 2011.

         
In addition to being featured on all branding, promotional and point of sale literature, Craig was also involved in the official launch of MaxTack®, delivering an onsite demonstration of MaxTack®'s effectiveness to assembled journalists and industry professionals.


Sika was founded in 1910 and has retained a strong tradition of innovations and excellence. Now the company operates in more than 70 countries worldwide and having been involved with many large global construction projects, Sika has adopted a 'from site to shelf' approach. Utilising the same level of technical expertise and knowhow to develop a portfolio of products aimed at providing a range of more everyday products for smaller jobs and repairs. This has now become the Distribution business within Sika.

Sika in Distribution dates back to the 1940's as a spontaneous response to customer requests for smaller product packaging and for product availability at distributors where other construction materials were purchased.

Today, Sika's high performance products are available to the trade through distributors such as builder's merchants and also to home improvers via retail channels such as DIY stores.

Sika MaxTack®, now part of this range, is a high strength, water-based grab adhesive suitable for sticking almost anything to most surfaces in just 3 seconds. Sika MaxTack® is the perfect solution for all home improvement and repair works.

For Sika's full product range, please click www.gbr.sika.com